She stopped vomiting after 12 hours but continued to feel “pleasantly high” for another 12 hours. The authors noted that 55 milligrams is about 550 times more than what’s found in a tab of LSD. Having a bad reaction to … Continue reading →

They further presupposed that participants would be driven to reduce the dissonance by justifying their behavior. Since participants in the $20 condition had a more substantial justification (higher pay) already, they were further assumed to perceive less dissonance than those … Continue reading →

Applying the suggested emotion-regulation framework on dissonance research may hopefully open up new avenues of inquiry and help bring dissonance theory into the second decade of the twenty-first century. It is important to point out that the model presented here … Continue reading →